Mr Poppers Penguins Trailer Analysis

This is the trailer for the popular comedy movie "Mr Poppers Penguins". In Mr Poppers Penguins we see proof of Tzvetan Todorov’s Theory of Narrative as at the beginning of the trailer life is normal and seems like nothing could go wrong, but as Tzvetan Todorov’s Theory of Narrative  says in every movie something breaks the equilibrium and this movie it is the package of penguins. We can tell that the penguins are the break in the equilibrium as the music changes this tells the audience that something has changed and it will cause problems. In this trailer we see the disruption in equilibrium and the recognition as Mr Popper can see the penguins and even calls animal rescue to try and get rid of them. We do not see the attempt to repair but we could suggest that the attempt to repair is befriending the penguins as we see them having fun with the kids and dancing at the end. 
There are many genre indicators in the trailer towards it being a comedy. There are multiple jokes and silly things in the trailer that would make us laugh mainly aimed at the younger viewers as the movie is a PG. Casting the actor Jim Carrey immediately tells the audience that this will be a comedy movie as majority of his movies are comedy movies. You could argue that Jim Carrey is the USP to this movie as he is a well-known actor who is known for being silly and comedic. In the stereotypical comedy movie there is multiple jokes and silly scenes and we know to expect this in this movie as there are multiple scenes that are made to make us laugh. This movie could also subvert from the stereotypical comedy movie as we know the penguins cannot live with them forever and they will have to get rid of them, so we know that there will be sad scenes that are not usually in comedy movies. 
The technical elements of this trailer are used very well. The camera is used well in this trailer as it shows the disruption of the equilibrium when it uses a high angle looking down on the box. The camera looking down at the box could suggest that whatever is in this package is vulnerable but will cause problems. The camera is also used well with mise-en-scene as we see the main character wearing a suit and going to work proving the equilibrium and showing he lives a normal life. 
Editing is used well in this trailer as it shows the penguins causing mayhem and a lot of issues for the main character. We see the penguins messing up his house and a museum, the trailer keeps cutting between both scenes telling the audience that the penguins cause problems and aren't good but towards the end of the trailer this changes as the characters start getting along with the penguins. 
Miese-en-scene is used well as at the beginning of the trailer we see the main character living a normal life wearing a suit to work, towards the end of the trailer he starts wearing cold clothes and normal t shirts and jeans this could suggest that his life completely changes throughout the movie.